UPDATED:
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Arial has been almost completely removed from the design and site, save the for very top nav buttons, as of now. I hope this helps the overall appeal and aesthetics.

Also I have fixed the cut-off issue for wider monitor resolutions, and have adjusted the background to fade out.

Lastly, as a note, the 'Creative Process' section shown with white background and blue header is basically in hovered or :hover state. When any box on the page is hovered in a similar fashion the design changes to this style for that box.

Thanks again.

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Several months in the making, a complete reboot of Logiq's web presence.

The homepage alone is live and running, and this is a direct screen-capture, rather than a design saved from photoshop.

[link]


Inspired primarily by designers I've worked with personally in the past.
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Credits for Inspiration:
(Prepare for a wall of text)


1) Damian Madray a.k.a 'Depthskins' of 'The Madray' : formerly Depthskins Design Studio LLC ([link] - [link]). Damian has been a mentor and partner/colleague of mine who I consider to be one of the most talented up and coming design professionals to watch. His talent is remarkable, and his professionalism something I try to emulate. But most noteworthy and perhaps unique is his attention to pixel-perfect detail. In this homepage design I tried to examine every pixel, negative-space OR content, to ensure it would fit in with the overall design pattern, and also served a purpose.

2) Ryan Ford a.k.a. liquisoft. ([link] [link]!/TheRyanFord ). Ryan is someone I consider to be a friend, yet we have only corresponded through Twitter and dA. As I was learning the intricacies of branding and UI design, he made a very positive impact on me.

After leaving my first design job at a highly prominent and successful studio, I started to create my own vision. In one experiment I created my Thinktank logo, which has seen considerable recognition on both DA and logopond, at least by my standards.

During this time, Ryan and I were corresponding.He sent me a message while we were going back and forth which really elevated my thinking and approach. I hope he doesn't get pissed, but here is a direct quote from his message to me:

"The result of your enlargement is that I can see a lot of poor line quality in the design that wasn't previously apparent. There are hard lines which previously looked smoothly curved, and in general the craftsmanship of the logo now looks very poor.

To fit with our manifesto for the #goodlogo group, I have removed the logo from our gallery. However, I would be glad to add it back in after you've cleaned up all of the line work. This is nothing personal at all. Like you know, we only aim to have good logos in our gallery which meet a certain criteria, one of which is high craftsmanship. I love the idea behind the logo, but after seeing it larger I do not think the line work exhibits the type of high-quality we're trying to have in our gallery.

Let me know if you decide to touch the logo up or do a bit more detail work to clean it up, at which point I'll take another look at it and add it back in if appropriate."

This came at exactly the perfect time, and in exactly the right way for me. It was the perfect reminder for me that as much as I thought I knew about design and branding and creativity, there was a whole other world filled with greater talent than I had ever experienced. This world was the world of true designers, like Ryan and others, who value the creativity of an idea, but still be critical of the execution.

In this design I have worked to (as Ryan often proposes) adequately describe the service/product in question, without TOO much b.s.

In addition to including a little bit of eye-candy.


3) Gary Steffins ([link] [link])

Gary worked as my first real superior and boss at a design studio. His critique, and the lessons passed on to me about business in general, as well as to creativity and the process, have been instrumental in shaping my design philosophy.

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Non-personal inspiration:

The shape of the content body was inspired by Guerra Creativa, DeepBlue.com, and several other works.

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Thanks in advance for any critique, comments, or +favs. It means a great deal, and I'll try to reply to each and every response.